Creating a trusted voice for an independent trust firm

My duties at National Advisors Trust (NAT) fell within a wide range. A few accomplishments/duties during my time at NAT include but are not limited to:

• Writing blog posts for website

• Creation of a detailed Social Media strategy for the firm including the creation of two-months content backstock

• Rebranding/creation of internal marketing materials and documents using Adobe design software; creation of lead generation email marketing lists

• Creation of a marketing intern job description including the interviewing, hiring, training, and management of that individual

• SEO research and creation of keywords to be implemented into copy

• Design of infographics to be used for social media; wrote industry-centered articles for website

• Manage, edit, update, and create/design content for the corporate website

• Create marketing materials that help guide clients through the marketing of their services through the NAT Brand Advantage Program

• Co-host of a monthly Advisory Council meeting with top clients to create ideas that will grow the business

• Create, distribute, and manage all core client communications

• Re-branded and created a trusted, unified voice for all client communications

• Hosted intro/outro and act as primary contact for a monthly trust education webinar for client advisors in which I manage all promotion, communications, and tasks to execute

• Primary contact for all copy, design, communications, and marketing tasks company-wide

Published Articles

Article 1, Article 2, Article 3, Article 4, Article 5

Website Copy

**Edited/Update website copy on the NATC corporate site for SEO and unified Brand Voice**

NATC website: Click Here