B2B Writer and Editor for a leading K-12 education technology company

Refreshing old content & establishing tone with PowerSchool

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As a B2B Digital Writer at PowerSchool, I edited/rewrote over 100 case studies and blogs. I strictly adhered to PowerSchool’s Style Guide which heavily followed AP Style. My edits and rewrites involved extensive SEO updates including sentence structure/clarity, H1 H2 H3 structure, target keywords/keyword phrases, metadata optimization (meta descriptions, meta titles, image alt. text, etc.), internal linking with keywords, clean HTML copy, and more.


 

**Click below to view PowerSchool’s blogs and case studies**

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Copywriter & Creative Content Strategist